The Karnataka State Wine Board has organised a three-day wine fest at the premises of Horticulture Producers’ Cooperative Marketing and Processing Society(HOPCOMS) Limited in Vinobha Nagar locality in the city from August 19 to 21.
Titled ‘Shivamogga wine fest-2016’, the event has been organised to provide platform for an interaction between grape growers, wine producers and consumers.
T. Somu, managing director of the board, told presspersons here on Thursday that 15 wineries have confirmed participation in the event.
More than 150 brands of wine that include red, white and sparkling varieties will be put for sale. There will be technical sessions on wine grape cultivation, wine appreciation and tasting.
The food courts will come up at the venue to facilitate food pairing with the wine. In addition to this, cultural programmes will also be held as part of the fest. He said that, 10 percent discount will be offered on the sale of all the brands of wine sold at the event.
Claiming that moderate wine drinking is beneficial for health, he said that, the board since its inception had organised 25 such events across the State to promote wine culture. In 2015, 73 lakh litres of wine were sold in Karnataka, he said.
At present, around 10 percent of the grapes grown in Karnataka is used for wine preparation. The annual per capita consumption of wine in India is 20 ml against the consumption of nearly 40 litre in some European countries. The grape growers will be benefited from enhancement in the sales of wine, he said.
