Reach Allure Rise with 5.5-inch HD display, 4G VoLTE launched for Rs. 5499


Reach Mobile today has launched the Allure Rise smartphone in India. It comes with 5.5-inches HD display, runs on Android 7.0 Nougat. The company says that its latest budget smart-phone is aimed at creating an eco-system for next-generation gadgets through its Make-in-India drive.

It is powered by the 1.3GHz Quad-core processor and comes with 2GB RAM and 16GB storage that is expandable up to 64GB through microSD card. The phone comes with a toughened glass. It comes with an 8MP rear Camera and a 5MP front camera for selfies.

Reach Allure Rise specifications

  • 5.5-inch (1280 x 720 pixels) HD display
  • 1.3GHz Quad-Core processor
  • 2GB RAM, 16GB internal storage, expandable memory up to 64GB with microSD
  • Android 7.0 (Nougat)
  • Dual SIM
  • 8MP rear camera with LED flash
  • 5MP front-facing camera with LED flash
  • 3.5mm audio jack, FM Radio
  • 4G VoLTE, Wi-Fi 802.11 b/g/n, Bluetooth 4.2, GPS + GLONASS
  • 2600mAh Battery

The Reach Allure Rise comes in Black and Gold colors and is priced at Rs. 5,499. The company partnered with Jio and is offering additional Rs. 2,200 cash back for Jio customers.

Commenting on the launch, Amit Garg, Product Manager Reach Mobile said:

India has emerged out to be a land of digital connection. To supplement this, we are thrilled to present our new smart-phone, “Allure Rise”, in an effort to elevate the market further. Emphasizing on the trifecta of efficiency, innovation and unmatched performance throughout use, we aim to deliver products that enhance our customer’s day-to-day experience, without an exorbitant pricing.