Piaggio Vehicles Pvt Ltd have entered into a partnership with Snapdeal to sell their range of premium scooters online. Other scooter manufacturers like Hero MotoCorp and Mahindra Two-Wheelers have been selling their vehicles online for a while now.
Piaggio believe that this new partnership with Snapdeal will help them target younger customers who are tech savvy and opt for purchases which do not require much effort. For a booking amount of Rs 5,000, you can now book any scooter from Piaggio’s stable such as the Vespa, VX, Vespa S and Vespa Elegante. Piaggio will offer Rs 2,000 Snapdeal cash to the first 100 customers. This can be redeemed at the next purchase from the online retailer.
Sanjeev Goyle executive vice president , 2W Business, Piaggio …
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