travel in India. It accounts for some 60% of the outbound travel market in India, considering it is the most popular gateway for the entire West and South India. OTM provides the right platform for national and international tourism boards and private operators to tap this market in the most comprehensive and cost-effective way.
A brand-new addition at OTM 2017 was the co-located BLTM - Business & Luxury Travel Mart, where qualified hosted buyers met the sellers by appointments.
Indian citizens whether travelling abroad or within the country are much coveted and one of the fastest growing markets for leisure as well as business travel segments.
According to the data published by India's Ministry of Tourism, 20.38 million Indians took foreign trips out of India in 2015 (11.1% higher than 2014). The number of domestic trips within India was a whopping 1432 million (11.6% higher than in 2014). In contrast, the number of foreign tourist arrival was 8.03 million (4.05% higher than in 2014). OTM caters to all of these markets.
UNWTO estimates the number of Indian outbound travellers will grow to approximately 50 million in 2020, contributing $28 billion in expenditure.
To tap into this lucrative market, OTM 2017 has participants from 60 countries. These included NTOs from Abu Dhabi, Ajman, Bahrain, Bangladesh, Bhutan, Cambodia, China, Croatia, Cyprus, Dubai, Egypt, Fiji, Fujairah, Greece, India, Indonesia, Japan, Kenya, Macao, Malaysia, Maldives, Nepal, Philippines, Ras Al Khaimah, Romania, Rwanda, Seychelles, Sharjah, Sri Lanka, Taiwan, Thailand, Turkey, Vietnam and country representations from Argentina, Australia, Bolivia, Brazil, Bulgaria, Chile, Ecuador, France, Germany, Hong Kong, Ireland, Italy, Jordan, Kazakhstan, Kyrgyzstan, Lebanon, Mauritius, Mongolia, Morocco, Russia, Singapore, Slovenia, South Africa, Tanzania, United Kingdom, USA, etc.
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(This article has not been edited by DNA's editorial team and is auto-generated from an agency feed.)
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