Besides, Nestle has decided to focus on ready-to-drink

segment saying India is one of the fastest growing markets for on-the-go and out-of-home consumption as number of millennial youth is increasing.

"In the next stage of engagement we will have both, ready to-drink and chilled dairy businesses. There are properties on which we can work," Narayanan said.

However, Nestle, which sells juices in some geographies including neighbouring Pakistan, would not them here as the segment is crowded.

Besides, Nestle which presently exports to around 40 countries, expects it to contribute more this year from the current 5 per cent.

"We are looking at that, as to how to increase our global foot print and here some global accounts might be interested in sourcing from India. Let's not forget that the Indian diaspora is present in Europe and US in a big way," Narayanan said.

Presently, exports contributes five per cent to Nestle's turnover and is expected to go up as it is introducing more products.

"Unfortunately while we started our exports after the Maggi crisis, the pace was not as brisk because many of these countries were still having the kind of...effect of the crisis. Now all that is behind us and we would be more definitive on that," he said.

Nestle is expanding its footprint in India, primarily in top 600 cities of India, and would continue to invest as it senses great opportunity.

However, Nestle will continue to cater to rural India, which contributes around 25 per cent to it sales, with noodles, coffee, confectionery with redistributors which feed those regions.

"Whatever relevant portfolio we have got, I would have representation in the rural market. But with a very clear focus on the fact that the top 600 cities which are going to be hub of consumption...," he said.

(This article has not been edited by DNA's editorial team and is auto-generated from an agency feed.)