bin Abdul Aziz, Minister of Tourism & Culture, Malaysia said, "I am pleased to see that SATTE has grown from strength to strength over the last two decades.
bin Abdul Aziz, Minister of Tourism & Culture, Malaysia said, "I am pleased to see that SATTE has grown from strength to strength over the last two decades. India has long been viewed as a very important market for Malaysia. I always believe that close cultural ties between India and Malaysia with long history and cultural affinity can reach even greater heights through tourism. India is the sixth top tourist generating market for us. And this year we hope to achieve as much as one million arrivals from India. A lofty ambition, but one which is achievable with the full support of our partners here."
Complementing UBM India, Subhash Goyal, Member, NTAC, said, "SATTE has come a long way. When SATTE was established 24 years ago, its main purpose was to bring India to the world, otherwise we were going to ITB and WTM. It brought buyers and sellers from all over the world and the small Indian tour operators who were not able to afford going to ITB and WTM can have B2B meeting within India. Today, SATTE has come of age. This is the biggest show that is taking place on the Indian subcontinent. We really need to support it. From South Asia and South East Asia, let SATTE be the biggest Asian show," he urged the industry and stakeholders.
Growing Tourism Market and Popularity of SATTE As a pre-cursor to the expo, UBM India hosted the SATTE Awards 2017 for the first time. The awards evening was an endeavor to recognize and celebrate the excellence, achievements and innovations of key stakeholders in the Travel and Tourism industry and was based on transparent, authentic and genuine parameters, a philosophy which is imbibed in the values of SATTE. The awards night also included networking opportunities, presentations and other features. The 19 awards covered various segments of the travel and tourism industry including airlines, cruise, tour operators, hotels, destinations, online travel portals, to name just a few. In its first edition, the awards received an overwhelming response from the travel and industry.
The expo saw participation from almost all State Tourism Boards. As far as NTOs are concerned, USA, Mexico, Czech Republic, Spain, Russia, Singapore, Malaysia, China, Hong Kong, Japan, Korea, Israel, Thailand, Indonesia, Macau, Fiji, Bhutan, Nepal, Sri Lanka, Abu Dhabi, Dubai, New Zealand, Reunion Island, Turkey and Egypt amongst others have confirmed their participation with Peru, Vietnam and Sharjah joining in for the first time. While Turkey, Dubai, Sri Lanka and Thailand are partner countries, Sharjah is the feature country for SATTE 2017.
Similarly, in India, Madhya Pradesh, Gujarat, Maharashtra and Karnataka are our partner states while Odisha is the Premium Partner State and Jammu & Kashmir is the feature state for this year.
The key sessions at SATTE 2017 covered subjects that encompass new trends and insights pertaining to the sector.
The panel discussions included the following topics; - Responsible Tourism
- Make in India and Tourism
- Talk Show on GST
- Niche Tourism
- Changing trends in marketing strategy of NTOs - Holiday Packaging
- Startups in Travel Business
SATTE 2017 has worked its way to become a catalyst for the Indian travel and tourism sector with each visitor approaching the expo with high expectancy from the event and its offerings.
Visitors at the signature expo witnessed a number of innovative features including a special start-up pavilion that encouraged travel startups, power-packed knowledge forums and conferences, a B2B Scheduler that serves as a business matchmaker, Chai Adda, cultural entertainment acts and Destination Theme Nights, to name a few.
MORE PRN BMR
AKG
03221410
NNNN
(This article has not been edited by DNA's editorial team and is auto-generated from an agency feed.)
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
)
){kind=small}
){kind=small}
)
)
)
)
)
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}