Sex comedies work in India: Milap Zaveri

Mastizaade’s trailer has already garnered 1.8 million views on YouTube. Milap Zaveri, the director with the Midas Touch, gives us the lowdown on what works for his films.

The first thing I told my editor is that I don’t want to use any footage that wasn’t passed by the censors. I know that on YouTube you can show anything, but we were very clear that all the material used would be part of the film. We didn’t want to fool the audience by showing them something in the trailer that wasn’t going to be part of the film. We also had to bring out that Sunny Leone is playing a double role in the film. We had lines in mind like “coming soon”, or “arriving soon” but the tag line Sikka Hilega worked the best for us.

Thankfully, this genre works in India. Grand Masti is the only ‘A’ certificate movie which crossed Rs 100 crore collections. There is a huge audience that wants to see such films.

Everyone knows the sexy side to her but I have also shown a funny side. I think the character is closest to what Sunny is in real life. When I started to interact with Sunny, I realised that she is a very different person and I wrote that character to match her real personality.

In the film, Sunny has no kissing scene. There is no lovemaking scene either but there are innuendos.

When she heard the script, she had no reservations. In fact, I have exploited the boys more than Sunny Leone. In the trailer, the scene where Sunny’s top tears was actually her idea. Also, the producer of the film is a woman (Rangita Nandy) so she wouldn’t have allowed anything beyond a limit.

He has done me a favour. It was very gracious of him to do a cameo.