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The agency will handle the digital strategy, brand and product campaigns, social media management, and influencer relationships for the entire Garnier portfolio.
iContract has won the digital and social media mandate for Garnier India, a personal care brand, through a multi-agency pitch. As part of the win, iContract will take care of the digital strategy, brand and product campaigns, social media management, and influencer relationships for the entire Garnier portfolio which also includes the following product categories -- hair care, face care, styling, men hair colour, and season care.
iContract is the digital arm of Contract Advertising and handles the digital and social media duties for brands like Shoppers Stop, Wills Lifestyle, Asian Paints, UTI Mutual Fund, HSBC, Plobal Apps, Google, YouTube, and YouTube Creators.