How ISIS is luring so many Americans to join its ranks

April 24, 2015 04:38

A year after ISIS became a household name in America, using brutality and savvy propaganda to challenge al Qaeda and its affiliates for jihadist adherents, U.S. prosecutions of would-be recruits have exploded.

The flurry of arrests -- at least 25 people have been detained since January -- is a sign that complicated, manpower-intensive investigations begun when ISIS started seizing swaths of territory a year ago are finally being completed.

But they also highlight the unique challenges that ISIS poses in comparison with al Qaeda, which has attracted fewer U.S.-based recruits.

Like a new rock band storming the music charts, ISIS has benefited from a media environment that amplifies its propaganda, law enforcement officials said. The group quickly reached early recruits through videos that showcased the fear its adherents instilled in nonbelievers.

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