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Tricks of the trade

The world of fashion is a lot more than just ramp walks and designer wear. Move up the ladder with these industry secrets.

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Tricks of the trade
Tricks of the trade

Claudio Moderini; Head, School Of Fashion, Styling and Textile, Pearl Academy, Delhi

It's not always glamorous: A fashion programme is not always as easy and glamorous as it seems. One needs to have passion and strong self-motivation. Be ready to face critiques and take criticism in a positive direction. You need to introspect and decide.

Change is inevitable, reinvent yourself: People don't want to see the same work again and again. It's a highly competitive industry and you have to constantly be innovative, explore alternatives and must know how to communicate and translate your ideas into reality. You are only as good as your last collection. Be futuristic and embrace change.

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Inspiration can come from anywhere: Inspiration for your work can come from anywhere. It could be your pet, a poem, a crack in the pavement or nature. What matters is your creative vision and how you interpret it.

Be ready to explore options: A fashion programme is not only about becoming a designer. The industry offers a multitude of job opportunities, ranging from styling and brand PR to market management. Explore various options and analyse what interests you the most.

Be a good observer: You need to slow down at times and observe the world around you. Good observation skills can help you to be more perceptive, open your mind to new possibilities and engage you in a creative dialogue within yourself, which in turn reflects in your work.

Create an identity: Sabyasachi is known for his exquisite bridal wear, Valentino for signature red-these are the first thoughts that come to mind when we think of them, because they have successfully managed to create a signature for themselves. During your design programme, it is important to explore your forte which would distinguish you from the rest.

Research oriented: An approach of inquiry, a curious mind and application of the findings in an effective manner is of utmost importance in this field of study. A creative professional who has great research skills is often able to generate new and unique ideas. They keep the industry new and exciting.

The institute's standing in the industry: What you learn and where you learn it from matters a lot. You need to know the standing of the institute in the industry, its placement records, the faculty and the alumni. There could be many questions. Seek more information, after all it's about your career.

Overnight success is a myth: For every successful designer, there are thousands of aspiring designers. You need a lot of experience and must invest a lot of time. Get trained under an expert or a reputed fashion house. Learn the tricks. Start small, grow big.

Build your portfolio: A portfolio demonstrates an individual's creative skills and imagination. Have something meaningful to show when you approach the industry. It creates an idea about you.