India Today's Kalli Purie awarded FICCI Young Woman Achiever for excellence in media

Kalli Purie, India Today Group Editorial Director for Broadcast and New Media, was awarded the FICCI Young Woman Achiever for excellence in media.

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India Today's Kalli Purie awarded FICCI Young Woman Achiever for excellence in media
Kalli Purie getting the FICCI Young Women Achievers Award for excellence in media (Image: @YFLO_Delhi)

Kalli Purie, India Today Group Editorial Director for Broadcast and New Media, was awarded the FICCI Young Women Achievers Award for excellence in media today.

Union Minister Smriti Irani gave away the awards in Delhi this evening at the annual programme of Young FICCI Ladies Organisation (YFLO) at Hotel Lalit. The show was anchored by Shivani Wazir.

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A serial entrepreneur at heart, Kalli Purie has experience in running a wide range of media properties from television channels, apps, to a digital newspaper.

Kalli Purie is now playing a leadership role in the India Today Group for transferring the equity built in conventional brands into the digital space and steers the editorial of the India Today Television with 3 others of the network. She is also the lead for all signature events of the group. She is aggressively spearheading the rollout of the next set of digital innovations.

Kalli Purie was listed as one of India's most influential women in media, marketing and advertising at the sixth edition of Impact magazine's prestigious awards a couple of weeks ago.

Receiving the award, Kalli Purie said, "I want to share with you a conclusion, which I think will be popular with at least half of this room. God designed women to run newsrooms. To lead a newsroom, you need three things. One, heavy dose of EQ. You need IQ to get the facts, but you need instinct. Instinct to follow the story and ask the right questions, instinct to know who is the right newsmaker. Two, ability to multi-task. News never goes according to plan. You have to be firing at all fronts."

Kalli Purie was honoured with the Achievement and Excellence Award in recognition of her contributions and achievement in promoting the true spirit of journalism at the Prajapita Brahma Kumaris Ishwariya Vishwa Vidyalaya and International Conference-cum-Cultural Festival on God's Wisdom for World Transformation.

Kalli Purie has worked in several roles in the India Today Group since 1996. Beginning her career as a marketing executive and reporter for the flagship magazine, India Today, Kalli Purie worked in many capacities in the different divisions of the group spanning print, television and digital.

The FICCI Young Women Achievers Award for excellence in media award was conferred to outstanding women achievers who have excelled in their respective fields and made a significant contribution to society. The primary objective of these awards conferred every year is to promote entrepreneurship and professional excellence in women.

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Young women under the age of 45 are chosen from diverse fields and are felicitated through these awards.

Other awardees included Sussanne Khan (Entrepreneur), Simran Lal (Business), Shaina NC (Politics), Deepa Malik (Sports), Chiki Sarkar (Literature), Malvika Poddar (Fashion), Gauri Shinde (Film), Preeti Chandra (Community Service), Bhavna Kakkar (Art) and Vidha Lal (Performing Arts).

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Kalli Purie wins FICCI Young Women Achievers Award for excellence in media