VIVA Jusoor, the corporate social responsibility arm of VIVA Bahrain, and LuLu Hypermarket have extended their support to one of the first professional cycling teams based in the Middle East, Bahrain Merida Pro Cycling Team, with the aim of inspiring local cycling enthusiasts and promoting the kingdom as a professional sports hub.
“We are delighted to extend our support to Bahrain’s professional cycling team that has long-term aspirations aligned with the country’s 2030 vision,” VIVA Bahrain CEO Ulaiyan Al Wetaid said.
LuLu Hypermarket’s Regional Director of Bahrain, Juzer Rupawala, said, “LuLu Hypermarket has always been a great supporter for the cause of the growth and development of Bahrain, and has either undertaken or been associated with various initiatives in the past to promote an overall healthy lifestyle in the kingdom of Bahrain, GCC and various parts of the world.”