This story is from November 28, 2016

IIM-L’s Index: A day of electrifying music, fun & games

IIM-L’s Index: A day of electrifying music, fun & games
Rock band Indiana performs at IIM-Index.
LUCKNOW : From tapping their feet to rocking Bollywood numbers to trying their luck at the marketing research stalls, Index- 2016, the two-day mega marketing fair of IIM-Lucknow had more to offer than students could ask for. With Sunday being the last day of the fair, excitement was palpable on faces of the young participants.
Lucknow Idol remained the highlight of the day as audience loved listening to the melodious numbers.
Winner of the title, Samir Pratap, took the energy level of students to a new high. “His voice struck a chord in the hearts of many. Hitendra, another winner, also won many hearts.
“I loved the musical performances of college students. It added more fun and excitement to the fair,” said Sushma, a participant. The numbers at the fair swelled by the evening.
“It was impossible to miss out on the live concert of rock band, Indiana, which kick-started their performance on a patriotic note. Within minutes, Vande Matram echoed on the campus,” said Prateek Bansal. Another visitor said, “The electrifying performance of the band made everyone join in their chorus. My friends and I have come to enjoy the musical evening.”
Be it rolling and dancing to Punjabi numbers or swinging to the dholak and drum beats, audience only demanded more from the performers.
Not to miss were the market research stalls, which were also an attraction at the fair. “We got to learn new methods devised to do disguised marketing,” added another visitor.
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