Enhancements Make CPI’s MYCA™ Software the Platform of Choice for
Omni-Channel Card Programs
Company Website:
http://www.cpicardgroup.com/
LAS VEGAS -- (Business Wire)
Money 20/20—Booth 1025–CPI
Card Group (Nasdaq:PMTS, TSX:PNT), a global leader in financial and
EMV® chip card production and related services, today announced
enhancements to its MYCA card ordering system that expand the gift card
options available to program managers and financial institutions. CPI
customers now have the ability to order and fulfill open-loop digital
gift cards, which are delivered electronically through the MYCA platform
and can be redeemed online.
The newly announced enhancements allow prepaid program managers to offer
the option of physical or digital cards as part of their omni-channel
gift, reward and incentive, and rebate programs. Consumers simply use
the convenient online interface offered by MYCA to choose between a
physical card delivered by mail and a digital card delivered to their
email.
“With our enhancements to MYCA, CPI Card Group has eliminated
significant hindrances on gift card functionality, chief among them that
historically, open-loop cards were not available in a digital format,”
said Lane Dubin, senior vice president of sales and marketing at CPI
Card Group. “Consumer choice between physical and digital cards is
becoming increasingly important to our customers, and now we can provide
that flexibility alongside an easy-to-use interface that simplifies the
customer journey.”
MYCA is a turnkey B2B software solution used by financial institutions,
program managers, and merchants to design and order payment cards. The
platform, which supports bulk card ordering and multi-currency and
multi-language programs, can be integrated seamlessly into customers’
existing websites. Additionally, the software’s hierarchical structure
enables fast onboarding of new programs, increasing speed to market.
CPI Card Group offers a free ebook that discusses prepaid
card program opportunities. You can find the ebook on the company’s blog:
http://www.cpicardgroup.com/blog/.
This week during Money 20/20, the large payments and financial services
industry event held in Las Vegas, CPI Card Group will be discussing the
full range of services and solutions for prepaid card programs at its
booth (No 1025).
About CPI Card Group
CPI Card Group is a leading provider in payment card production and
related services, offering a single source for credit, debit and prepaid
debit cards including EMV chip, personalization, instant issuance,
fulfillment and mobile payment services. With more than 20 years of
experience in the payments market and as a trusted partner to financial
institutions, CPI’s solid reputation of product consistency, quality and
outstanding customer service supports our position as a leader in the
market. Serving our customers from ten locations throughout the United
States, Canada and the United Kingdom, we have the largest network of
high security facilities in North America, each of which is certified by
one or more of the payment brands: Visa, MasterCard, American Express,
Discover and Interac in Canada. Learn more at www.cpicardgroup.com.
Note: EMV is a registered trademark or trademark of EMVCo LLC in the
United States and other countries.
View source version on businesswire.com: http://www.businesswire.com/news/home/20161024005278/en/
Contacts:
ICR Inc.
Laura Anderson, 203-682-8267
media@cpicardgroup.com
Source: CPI Card Group
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