What is a serum and which mask is best for your skin?
Pamper your skin with a serum and choose masks based on your skin type.
Vinita Jain, Chairperson and Managing Director, Biotique, Delhi, shares her tips.
"Longer than long ago, health and beauty were considered shortlived. Human beings let nature take its toll. Then over 5,000 years ago, Aryan sages searched within the vast resources of nature to extend this ephemeral health and beauty to a lifetime.
They discovered that plants and plant extracts had a startling effect on skin and hair. They understood that in order to survive, man had to live in harmony with nature and realised that plant substances had immense therapeutic value and played an important role in leading a healthy, fulfilled and aware life. Ayurveda has discovered the secret of eternal youth. It is the only system in the world to have paid such close attention to the problems of ageing. Certain combinations of herbs can preserve not only youthful skin and hair but also a firm body. People who practise the Ayurveda way of life have the youthful radiance of 35 year olds.
Skincare is not just a ritual anymore; it's a lifestyle you adopt every day. Flawless skin is the result of a healthy lifestyle sustained with good skincare habits. It can be achieved in three simple steps-cleanse, exfoliate and moisturise. However, products such as face packs and serums have been designed to deposit benefits of ingredients deeper into the skin. They provide additional moisture and have long-term benefits for the skin. A combination of everything to get flawless skin faster, naturally.
What is a serum?
A serum is a rare combination of natural ingredients enriched with minerals and vitamins. It is a lightweight formula that absorbs deeply into the skin, making it balanced, tight and firm.
How does it help?
Do we often talk about revitalising our skin? That's exactly how a serum helps. Its lightweight formulation quickly absorbs deeply into the skin to provide additional moisture. It carries layers of nutrients into the deepest layer of the skin for maximum benefit.
An ultra-concentrated formula, a serum is known to lighten and brighten skin tone, as it balances, tightens and firms up the skin. With regular use, it lightens dark spots and reduces wrinkles for a spotless, glowing complexion. It is recommended to use a serum morning and evening after using a cleanser or a face wash. Once it is absorbed into the skin, you can use a moisturiser. A serum promotes the benefit of a moisturiser activating its ingredients to also flow deep into the skin and nourish it from within. It has faster and long-term benefits, causing your skin to become flawless over a period of time with consistent use daily.
A mask for your skin type
A face pack helps rejuvenate the skin; the right product to choose depends on the type of skin you have-oily, dry or normal. The formulation varies as per skin type and acts as an important decision maker while using a face pack. A face pack has three broad advantages--lightens skin tone, brightens complexion and controls acne.
Regular use of a face wash, scrub or cleanser help clear open pores and remove dirt from the skin. Hence it is important that these products be followed by using a face pack to tighten open pores and control excess oil secretion. It is recommended to use a face pack as a thick layer on a cleansed face and neck, avoiding areas around the eye and mouth.
After 10 to 15 minutes, it can be rinsed with water or a damp cotton. Depending on the type of skin, a face pack can be used once or twice in a week. Excess use of it can remove the natural oil present in skin, making it dry and damaged."