HRA® - Healthcare Research & Analytics Launches OncCentral™: Oncology Center of Excellence for Consultative Market Research

Practice Offers Superior Oncology Market Research and Resources

PARSIPPANY, N.J. (PRWEB) June 30, 2016

Consultative health care market research firm HRA® - Healthcare Research & Analytics has officially launched OncCentral™, a comprehensive, consultative, market research practice specializing in oncology for organizations seeking critical depth of industry and therapeutic knowledge in oncology.

OncCentral delivers business insights through access to a breadth of resources exclusive to the industry, including leading oncology institutions, thought leaders, providers, key opinion leaders, specialty pharmacists and patients. It further supports clients by being an active participant in the oncology arena, helping to shape opinions and disseminate information through thought leader interaction and market research, a deep understanding across the continuum of market influencers, educational materials, and unrivaled access to key stakeholders due to alliances with leading U.S. cancer centers.

Overall, clients will benefit through custom, quantitative, qualitative and syndicated research; accredited activities; live conferences and meetings; online educational activities and materials; extensive oncology knowledge and information; strategic alliances; and a variety of other unique services/offerings.

"As an oncology center of excellence, OncCentral is uniquely well-positioned to be a dominant oncology market research player that delivers insights-driven decisions through dedicated research expertise, educational material, and the latest market intelligence, the latter as a result of being a leading daily source of information and resources to oncologists worldwide," said HRA EVP and GM Jim Callandrillo. "This single conduit access to vast amounts of oncology information and thought leaders greatly enriches the research conducted for clients."

About HRA - Healthcare Research & Analytics
HRA is a consultative health care market research practice leveraging a flexible spectrum of solutions to support decision making and strategy development across health care channels. HRA's team of highly experienced market researchers combines deep domain expertise in health care, science, business and analytics with a passion for uncovering insights. HRA's portfolio of offerings encompasses quantitative and qualitative, custom, and syndicated market research services to support the business needs of the pharmaceutical, managed care, health systems and medical device markets. HRA's people and its products provide the health care market with actionable intelligence - facilitating better business decisions. HRA is part of Michael J. Hennessy Associates Inc., a full-service health care communications company offering education, research and medical media.

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