Press release -
Optimizer Invest sells Betit Group - becomes the largest shareholder in Gaming Innovation Group
Optimizer Invest sells Betit Group and the holdings in iGaming Cloud to Gaming Innovation Group Inc. The deal is in total worth approximately 75 million euros.
Optimizer Invest makes its second major exit this year with the sales of Betit Group, for approximately 55 million euros, and the holdings in iGaming Cloud, for approximately 20 million euros. The purchase price consists of shares in Gaming Innovation Group Inc. (GIG), listed on the Oslo Stock Exchange. Optimizer Invest’s part of the deal amounts to about 130 million GIG shares, which at the current share price of NOK 3.25 reaches a value of approximately 45 million euros. The deal means that Optimizer Invest becomes the largest shareholder in GIG with a holding of 15.9%.
Betit Group was founded in 2013 by Optimizer Invest and quickly grew to become a leading iGaming operator. The company has launched a number of highly successful casino sites such as Thrills.com, SuperLenny.com and Kaboo.com. Today the Group has 100 employees and generates approximately 50 million euros annually in gross gaming revenues.
GIG is an international Internet gaming company with strong market positions, particularly in cloud services, live betting and casinos. The company is Europe's largest of its kind with a total of 300 employees. The headquarter is based in Malta.
Henrik Persson Ekdahl, partner Optimizer Invest, comments:
"This is a great day for us at Optimizer Invest. In only three years, we have built a company that evidently is considered to have a very high market value, a value that we will develop further as the main shareholder of GIG. We see a great potential in the synergies that now are occurring and our much stronger position in the iGaming market. We have a long term plan with our new holding and look forward to strongly push forward the pace of innovation in the industry even further.”
For more information, please contact:
Henrik Persson Ekdahl, partner, Optimizer Invest
henrik@optimizerinvest.com Mobile: +46 706 914343
Press images: http://www.mynewsdesk.com/optimizerinvest/latest_media
For more info about the companies, please visit:
http://www.optimizerinvest.com/
Related links
Topics
- Business enterprise
Categories
- andre lavold
- entrepreneurship
- igaming
- investment
- mikael harstad
- optimizer invest
- betit group
About Optimizer Invest
Optimizer Invest is a fully founder funded venture capital company based in Malta, founded by Norwegian Andre Lavold and Swedes Henrik Persson Ekdahl and Mikael Reise Harstad. The company helps early stage businesses and entrepreneurs to develop and to reach their full potential with profitable growth. The founders and the Optimizer team have a successful background in iGaming, ecommerce and digital lead generation. They primarily invest in consumer-oriented and online businesses. Since the start in 2012, Optimizer Invest has invested in twenty something companies. The investment phase is still at an intense stage. www.optimizerinvest.com
Optimizer Invest has part-ownership in the following companies:
ANIMAIL/ZOOZOO.COM, CATENA MEDIA, CASINO HEROES, CONSECTOR, CROWNSTUDENT.COM, EASY PAYMENT GATEWAY, GAMING INNOVATION GROUP, FRONTMEN, FAST PROMOTION, OKOBAY, POLAR TECH CAPITAL, READLY, REVE, SEQURA, TINITELL
