Sign up for afaqs! Newsletters
Media Brief
New Delhi, June 14, 2016
Adding yet another feather in its crown, the Patrika group has registered a massive growth in the number of visitors on its digital properties in April 2016. A significant growth was witnessed in all digital properties of the group, resulting in a steep rise in Patrika Digital's cumulative growth figures.
The rapidly growing Patrika group portals together reached a milestone of 97.3 million page views, engaging more than 31.8 million users. The number of Unique Visitors stood at an all time high at 15.2 million. In past 18 months, Patrika Digital has grown considerably by over 200%.
A similar growth trajectory was achieved on social media platforms with number of likes on Facebook crossing 4.4 million mark. The growth figures on other social media platforms like Twitter (1.1 Million Impression), Google+ (5.7 million views) were also significant.
As per the data released by ComScore for April 2016, Patrika group's total unique visitors (Web+Mobile) increased by as much as 43% in comparison to previous month, leaving the competitors like Bhaskar and Jagran far behind at -21% and -1%, respectively.
The growth achieved at the mobile platform was even higher at 51% in April, with its closest competitors like Bhaskar and Jagran registering negative growth of -27% and -0.5%, respectively.
For further information, please contact:
Gajender Nirwan
Email: gajender.nirwan@in.patrika.com