After producing Simplaag Innondu Love Story, Ashu Bedra has now decided to produce a new serial. The young producer is looking for the actors both new comers and experienced for his new serial. Ashu has already produced famous serials like Radha Kalyana which completed 1,000 episodes. He was also the producer of various Kannada television shows like Saagara Sangama, Oggarane Dabbi and Baduku Jataka Bandi.
Initially, Ashu Bedra wanted to be an actor, but later he started producing serials, before producing the movie Simplaag Innondu Love Story, directed by Suni. The movie has evoked good response from film buffs.