Innovate or Adapt? Should new products be developed in-market or adapted to market?
Scott Anthony, managing director of Innosight Ventures, leads a virtual roundtable of thought leaders and practitioners in a discussion on the diverging strategies of adapting existing products or creating new ones for emerging markets. Bruce Brown, CTO of Procter & Gamble, and Inder Sidhu, SVP Strategy & Planning of Cisco, share best practices.
SPONSOR CONTENT FROM SINGAPORE SESSIONS
Innovate or Adapt?
April 24, 2016