P&O grows market share on key DFDS route out of Gothenburg
With customers such as DSV and Stora Enso, British P&O Ferries has checked off a milestone in terms of volumes on the service between Gothenburg and England, which has historically been a lucrative crossing for DFDS.
BY JOHANNES HARTKOPF-MIKKELSEN
DFDS has in the past fought back at full strength when competitors have tried to take over shares of the RoRo market on the lucrative crossing between the UK and Gothenburg in Sweden. But now the latest challenger on the route seems to have gotten a firm grip with a concept that - though it involves a cargo shift in transit - has attracted attention from major international shippers.
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