This $300,000 Watch Adds a Wild, Wearable Twist to a Complicated Icon
Jaeger-LeCoultre’s Reverso gets a new tourbillon that's twice as nice for its 85th anniversary.
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Watch brands take anniversaries seriously. For its 85th anniversary of the iconic rectangular Reverso, Jaeger-LeCoultre has gone even bigger than usual with the Reverso Tribute Gyrotourbillon, a dual-sided watch (hence "reverso") with a unique timekeeping mechanism that rotates on two axes.
Forewarning: Things are going to get complicated.