Tata Motors and Ashok Auto Sales have opened a new 3S facility at Firozabad, providing customers with a complete experience of sales, service and spares, all under one roof. This is one of the five facilities operated by Ashok Auto Sales, with the flagship dealership at Agra and three other dealership branches at Aligarh, Mathura and Etawah.
A senior management team from Tata Motors Commercial Vehicle, including Mr. Ravindra Pisharody, Executive Director, Commercial Vehicles, Mr. R.T. Wasan, Vice President (Sales & Marketing), Commercial Vehicles, and Mr. Vikram Agrawal, Regional Manager (North), Commercial Vehicles, inaugurated the dealership, along with Dr. Ranjana Bansal, Managing Director, Ashok Auto Sales.
Located off the strategic Kolkata-Kanpur-Delhi highway, the new modern commercial vehicle facility at Firozabad has a vehicle display area with a fully equipped workshop with seven bays staffed by professionally trained technicians, and an air-conditioned and Wi-Fi-enabled customer lounge. It has a capacity to handle about 500 vehicles a month, with amenities like dedicated express service bays, overnight driver and technician rest rooms, environmental-friendly water conversation equipment treatment plant (ETP), electronic and bio-metric attendance systems and service parking, making this facility truly world class.
Commenting on the occasion, Mr. Wasan observed: “With a deep understanding of the commercial vehicle business and the requirements of after-sales services and customer care, we are happy to strengthen our relationship with all our customers with the addition of the latest modern and fully-equipped 3S facility here in Firozabad with one of our strongest and long-standing channel partners in Ashok Auto Sales. With an aggressive customer-centric approach of anticipating customer requirements, we work towards proactively taking steps to upgrade and enhance our sales and after-sales network, to significantly increase customer convenience across the country, improve penetration, drive quality and build lasting relationships with all our customers.”
Dr. Ranjana Bansal said: “We at Ashok Auto Sales have been proudly associated with Tata Motors for 6 decades and today are one of their largest commercial vehicle dealers, with five 3S facilities and over 20 sales only touch points. Tata Motors products are truly world-class, offering lowest total cost of ownership, are reliable and sturdy, with best-in-class mileage and are increasingly adopting the latest technologies for a greater trucking experience. With the opening of this new dealership, we are happy to extend our services to Tata Motors customers in and around Firozabad and will shortly extend our services in Hathras & Auraiya in the coming year”.
At Tata Motors’ new dealership branch at Firozabad customers can experience a host of primary and value-added services for the entire company range of commercial vehicles, through trained personnel. This new facility in Firozabad offers a contemporary-styled hub for sales, service and spareparts and is spacious enough for a comfortable buying experience.
Customers can also avail of Tata Motors’ innovative service offerings for its medium & heavy commercial vehicle range like Tata Alert, Tata FleetMan, Triple Benefit Insurance, four-year warranty and extended service intervals. The dealership is also equipped with mobile workshops for 24X7 customer support. Customers can also avail of financing options and loyalty programs, including full service contracts for an enhanced service experience.
To ensure best service experience, the entire sales team at the new dealership have been trained under the Tata Motors’ coveted DRONA training module.