MOOYAH takes New York

MOOYAH Burgers, Fries & Shakes has opened its first location in the state of New York in Briarcliff Manor at 1882 Pleasantville Road in the Chilmark Shopping Center.

"This area really has nothing like a MOOYAH Burgers, Fries & Shakes as the brand offers Guests the ability to customize any order just the way they want it," said franchisee Anthony Grippo. "We are already seeing incredible excitement in the area and it is my hope that MOOYAH becomes a go-to restaurant for the towns of Briarcliff Manor, Ossining and the surrounding communities."

Prior to becoming a MOOYAH franchisee, Grippo worked for 17 years in the financial services industry, including time at JPMorgan, Lehman Brothers and Citigroup. He now plans to put his experience in finance, accounting, operations, strategic planning and business management into his restaurant in Briarcliff Manor.

"I know MOOYAH will be a great success here because the product is exceptional, and the options offer something for everyone," said Grippo. "I have tried everything on the menu and I can say without question that MOOYAH's burgers, fries and shakes taste the best compared to any other better burger restaurant out there."

While Briarcliff Manor will be the first location in New York, Grippo and the MOOYAH team are confident the brand's recent success in New Jersey will carry across state lines and set the brand up to become a huge success in the Empire State. Grippo is also building a second MOOYAH restaurant in Larchmont, New York, scheduled to open in early 2016, at 1943 Palmer Ave.

"The northeast is already falling in love with MOOYAH," said CEO Michael Mabry. "We currently have six locations in the region, including New Jersey and Connecticut. We're quickly building upon that presence and know that Briarcliff Manor is a perfect spot for us to continue our East Coast growth."