Hertz Adds New Porsche Model to its Dream Cars Collection - Analyst Blog

In a move to enhance customer experience, Hertz Global Holdings Inc. HTZ has now added the Porsche Macan Turbo to its collection of ultra-high-end performance vehicles, called the Dream Cars collection.

This Porsche luxury crossover SUV while being convenient for everyday use comes with Porsche’s distinguished sports-car legacy and experience. This posh Porsche model can seat five people with luggage and speed away at 60 mph in 4.6 seconds.

The locations from where this dream car can be hired are – Los Angeles, San Francisco, Ft. Lauderdale, Miami and Denver airports.

Apart from the newly added Macan Turbo, Hertz already rents many premium Porsche models like the 911, Panamera, Cayenne, Boxster and Cayman. Other premium cars in Hertz’s Dream Cars collection include high-end models of Mercedes-Benz, BMW, Land Rover and Jaguar, among others.

We believe the addition of this new Porsche model to the Hertz fleet will be beneficial for both the companies. Hertz will be able attract customers with a taste for extravagant rides, which might in turn lead some of them to purchase the car boosting Porsche Macan Turbo sales.

Hertz offers its Dream Car renters a unique experience of riding in luxury vehicles across 35 markets, including Los Angeles, Miami and Las Vegas. These renters receive a celebrity-like treatment, right from the reservation to completing the ride.

Apart from the Dream Cars collection, Hertz also features a vast fleet of specialty vehicles in its Prestige collection, which includes a wide range of unique high-end vehicles; the Adrenaline Collection, which consists of America’s famous muscle cars; and the Green Traveler collection, which offers a variety of fuel-efficient hybrid, electric and clean diesel vehicles.

Hertz operates car rental businesses under the Hertz, Dollar, Thrifty, and Firefly brands in North America, Europe, Latin America, Asia, Australia, Africa, the Middle East and New Zealand. Hertz is the number one airport car rental brand, serving over 1,600 airports in the U.S. and more than 1,300 airports in overseas locations.

Hertz currently holds a Zacks Rank #5 (Strong Sell). Better-ranked stocks in the business services industry include Rentrak Corporation RENT with a Zacks Rank #1 (Strong Buy), and comScore Inc. SCOR and PFSweb Inc. PFSW, both carrying a Zacks Rank #2 (Buy).

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