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Have you ever thought to yourself, "You know what would be really cool? What if when I'm hanging with my hipster friends later, eating fried chicken in the park, we could immediately print out photos of our fun times together!"?
If this sounds like something you'd do, well, KFC Canada and agency Grip Limited have just the novelty for you! Introducing the "Memories Bucket"—a KFC bucket filled with chicken that pairs with your phone and prints out pictures.
Agency copywriter Jeff Collins and social content strategist Matthew Stasoff tell AdFreak that the idea for the Memories Bucket came about while they were working on the campaign for the brand's 60th anniversary in Canada.
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