SMAC—key driver of TCS in Q1, 2015-16

MUMBAI, INDIA: Although TCS reported a 3.3 percent sequential decline in PAT at Rs 5,709 crore in the April-June quarter, the ITeS major proved once again that its bet on social, mobile, analytics and cloud (SMAC), was in the right direction.

N Chandrasekaran, CEO, TCS, said, that the demand from core markets like North America and greater traction for Digital solutions has driven volumes and growth in the first quarter. He said that the company’s investments in IP and platforms, digital capabilities and its execution track record gives TCS a firm foundation to capture growth in the current financial year.

The company added ten clients in over $20 million bracket and one over $100 million bracket in the retail, life sciences and BFSI segments.

While TCS did not share the names of its customers in the digital business, some of the notable wins include the following:

Mobility: A large North American Bank that selected TCS to deploy a mobile-based event management system by using the TCS Event Maestro product.

TCS enabled a leading UK retailer to enable gap scan and stock adjustment by using mobile technologies.

A leading European life sciences company selected TCS to enable clinical test workflow documentation on mobile devices.

Big data:

A leading UK bank signed on TCS to provide consulting and technology services for their big data initiative.

Similarly, a leading European telecom company selected TCS to develop a process to compute key performance indicators using big data technologies to drive customer satisfaction.

A North American manufacturing company chose TCS to provide consulting services to define the big data roadmap and architecture for its telematics solution.

Social media and analytics:

TCS will support a global life sciences major as the preferred partner to drive its social media analytics initiative.

Yet another North American hi-tech major selected TCS to develop the system to process click stream data for real time campaign delivery.

Cloud:

TCS will support a North American insurer to provide on-premise enterprise applications on the cloud.

Digital:

A North American multinational chemicals company selected TCS to pen its digital marketing strategy for its agro sciences businesses across APAC.

Chandrasekaran added, “Given the strong pipeline and market adoption of digital across industries, we are investing to train over 100,000 professionals this year in all relevant technologies.”