JOIN USA sporty streak
Running phenomenon has taken a whole new meaning and purpose in the country and Bengaluru is one of the cities known for its running enthusiasts. Among the many marathons happening in the City, one is the Annual City Marathon and Adidas is the official running partner for this event. So for every young running enthusiast, the brand provides the right gear.
When it comes to men’s shoes, Adidas offers Ultra Boost and Climachill Cosmic Boost. While Ultra Boost is the ultimate expression of Adidas’ Boost technology, Climachill Cosmic Boost is a significant illustration of the brand’s Climachill technology. Both have the industry’s highest energy return and answer every runner’s needs by offering the very best in support, stability, comfort and style. The two come with a fast drain outsole and a 360 degree ventilation vent allowing for cooling and ventilation during a run.
The new range of training shirts is a perfect motivation to kick start fitness season in style. The ultimate fusion of performance and fashion, the collection sets the athletic tone for the season and offers distinctive outfits for all training and running.
The shirts are available in a plethora of exciting prints, bold graphics and colour blocks. T-shirts with a breathable mesh fabric and tights with super comfortable stretch help one perform better each time while involving oneself in any sporting activity. The Adidas cross category, multi-purpose workout collection combines high performance technology with on-trend prints, bold colour blocking and new fabric mixes. These clothes too use the Climalite and Climacool technologies to enable range of movement alongside breathability and cooling properties.
The Climachill product range enables athletes to perform at their best through new-age design and material selection for maximum cooling.
The campaign presents the evolution of Climachill with the new and valiant black melange training shirt; which is not only sleek in design and aesthetics, but also at the forefront of active-cooling technology within the sporting goods industry.
For girls, there is StellaSport, the new sports range. Designed by Stella McCartney for the action girl, StellaSport comprises of apparel, footwear and accessories that can be worn from the gym to the city streets yet introducing sports performance technologies.
Divya Bopaiah, a second-year BCom student of Acharya Institute of Management, sported a Stella McCartney sports tank, Stella McCartney running tights and Stella sports
shoes.
Price: Sports tank (Rs 2,399), running tights (Rs 2,999) and sports shoes (Rs 6,599).
Punchline: “The clothes are comfortable and funky. The shoes are really good and I love the print on them. They are unique.”
Miran Somana, who is pursuing BCom course via correspondence, went for a neon orange Climachill top, black running shorts, performance wrist band, training cap, black sipper and Cosmic Boost running shoes.
Price: Neon orange top (Rs 2499), black shorts (Rs 1499), performance band (Rs 399), training cap (Rs 999), black sipper (Rs 399) and shoes (Rs 11,999).
Punchline:“These clothes represent summer at its best. The colours are radiant and yet, one doesn’t sweat or feel uncomfortable thanks to the material.”
Sachin Thammaiah, a BCom student from Kristu Jayanthi College, wore a Climachill top with neon blue lining, grey Climachill shorts, a black training cap, a performance wrist band, grey Cosmic Boost running shoes. He also carried a blue sipper.
Price: Black top (Rs 2999), grey shorts (Rs 2999), black training cap (Rs 999), wrist band (Rs 399), blue sipper (Rs 399) and grey running shoes (Rs 11,999).
Punchline:“This shirt is extremely light and perfect for a game of basketball. The brand is associated with quality and I love all their clothes and shoes.”
Manish Cariappa, a graduate from Shri Bhagawan Mahaveer Jain College, sported a pair of orange AKTIV running shorts, blue Cosmic Boost running shoes and a black Climachill top with neon orange lining. He wore a performance wrist band and carried a training duffel bag.
Price: Climachill top (Rs 2,999), AKTIV running shorts (Rs 2,399), performance wrist band (Rs 399), duffel bag (Rs 3,299) and Cosmic Boost running shoes (Rs 11,999).
Punchline: “It all looks very funky and this attire is perfect for a jogging or workout session. The clothes are comfortable and stylish and the shoes are extremely light.”
Yashika Demmaiah, a first-year BCom student of Bishop Cotton Women’s Christian College, wore a black Climachill top, black Climachill shorts and peace Cosmic Boost.
Price: Top (Rs 2,199), shorts (Rs 1,499) and shoes (Rs 9,999).
Punchline:“I like the entire outfit and the shoes match it. The fluorescent streak on both is nice. It’s very comfortable and for a sporty occasion, it’s ideal.”
Mouna Ganapathi, a student of second-year BCom Professional at Christ University, donned a beige Stellasports top, black Stellasports running tights and Stella shoes.
Price: Top (Rs 1,999), black tights (Rs 3,299) and shoes (Rs 6,599).
Punchline:“I love the shirt. It’s so comfortable and the tights are just incredible. The shoes are amazing and perfect to play basketball.”