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SpiceJet FCFS flash sale wows analysts

Last Updated 07 February 2015, 20:18 IST

SpiceJet has come up with its third sale in ten days — this time, a two-day offer with fares starting at Rs 1,899 for travel this month.

While fliers can look for tickets on Saturday and Sunday, they can book it for travel from Saturday to February 28. The ‘FebHurry Sale’ is for limited seats and the offer is available on a first-come-first-served (FCFS) basis. “This sale offer is a rare offer for immediate travel,” the airline said.

“Booking tickets at the last minute is almost always an expensive affair. So here is a once-in-a-blue moon offer that makes immediate travel affordable and allows you to make that last minute dash, the impulsive weekend away, the surprise visit to meet parents and loved ones, without burning a hole in your pocket.

So quickly make your travel plan and grab a ticket before they are all gone,” Kaneswaran Avili, Chief Commercial Officer of SpiceJet, said.

This is the third sale by SpiceJet since January 28.Suresh John, founder and CEO of RoomsTonite, a mobile-based last minute hotel booking app, said this is a “new trend” in the Indian aviation sector that has been launched by SpiceJet. “This is a flash sale in a true sense,” he said.

Vinay Gupta, founder and CEO of holiday booking firm TripFactory.com, said airline discounts have always favoured advanced ticket bookings.

“This is a market innovation coming in from SpiceJet as for some routes the fares are even cheaper than Tatkal train tickets. In fact, in this case passengers even do not need to pay the extra fee charged while booking Tatkal train tickets. It is a weekend bonanza for flyers,” he said.

SpiceJet flight schedules remain curtailed after it brought down its fleet size as part of the restructuring. The airline, which was operating around 340 flights earlier, now flies around 230 services a day since the past three-four months.

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(Published 07 February 2015, 20:18 IST)

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