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This year's Ad Meter overall winner, plus category favorites, are here! See below to check out what ads stood out in 2024.

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You are now an official USA TODAY Ad Meter panelist. You'll take part in a tradition spanning more than three decades, rating the best commercials of the Big Game. We'll send you reminders to make sure you don't miss out. Remember, you'll need to rate ALL the ads by Sunday night for your votes to count, so be ready on game day!

Victoria's Secret debuts its first Super Bowl commercial in seven years

Last week, Victoria’s Secret announced that it will be advertising in the Super Bowl for the first time since 2008. The steamy 30-second spot, which is airing in the fourth quarter, has been released:

And here’s an online spot that Victoria’s Secret made available as well:

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