Roger Dubuis May Raise Eurozone Watch Prices After SNB Decision

Roger Dubuis, a Swiss watchmaker owned by Cie. Financiere Richemont SA, anticipates increasing prices in the euro zone by 7 percent in reaction to the Swiss National Bank’s Jan. 15 decision to exit a three-year-old euro cap.

The brand will probably also cut Swiss prices by 4 to 6 percent, helping Switzerland maintain its advantage for tourists buying products while traveling in the Alpine nation, Chief Executive Officer Jean-Marc Pontroue said in an interview at the Salon International de la Haute Horlogerie in Geneva.