Xiaomi sees demand for the Mi Air Purifier in India
Xiaomi's VP for global operations Hugo Barra has revealed that he sees great demand for Xiaomi's newly launched Mi Air Purifier in India.
Xiaomi's VP for global operations Hugo Barra has revealed that he sees great demand for Xiaomi's newly launched Mi Air Purifier in India.
Hugo Barra was speaking at the Dream 500 million Conference in New Delhi.
He claimed that the poor air quality and pollution was a major reason for the demand in India. Barra claimed that he has already received numerous requests from Indian consumers for the Mi Air Purifier to be launched in India.
He compared the pollution levels of New Delhi to Beijing. "When you land in Delhi, the smell is the same as Beijing," said Barra.
"This is due to the level of pollution," he added.
Xiaomi's Air Purifier was announced only last week. The Mi Air Purifier costs 899 Yuan in China or around Rs 9,274.
According to Xiaomi, the Mi Air Purifier has a dual fan and four air duct system, which can produce 10,000 litres of clean air. It can also clean about 99.99 per cent of the PM2.5 air particles.
The Mi Air Purifier went on sale in China on December 16. Currently, there is no timeline for the launch of the product in India.
Furthering its entry the smart home market, the Chinese company has also made a $200 million investment in appliance maker Midea.