Arizona State signed a new deal with Adidas that will have the company making the Sun Devils’ uniforms for the next eight years. Arizona State is leaving Nike, and the new deal with Adidas is worth $33.8 million.

https://twitter.com/matthewkish/status/544960223195451393/

To welcome Arizona State to the family, Adidas had rapper and fan of many sports teams Snoop Dogg record a short video.

My only question: Did Snoop say “Adida” in the video? As in the singular of Adidas? Is that the cool way to say it? It’s probably the cool way to say it.