Company adds another product to its deodorant range


Get confident: Malaysian women raising their hands in confidence for Nivea’s Whitening Happy Shave ‘Feel Smooth Feel Confident’ campaign.

NIVEA has introduced yet another product innovation to its extensive range of deodorants — Nivea Whitening Happy Shave.

“Every year, we spend millions investing in research and development and product innovation. I believe this has proven to be successful as Nivea deodorants have been performing extremely well in the market, growing 15 times faster than the market growth,” said Beiersdorf Malaysia and Singapore country manager Ng Hock Guan at the launch in Kuala Lumpur.

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