Prudential John M. Brabham Real Estate Joins Berkshire Hathaway HomeServices Real Estate Brokerage Network

Berkshire Hathaway HomeServices, part of the HSF Affiliates LLC family of real estate brokerage franchise networks, today announced that Prudential John M. Brabham Real Estate has joined the network and is operating as Berkshire Hathaway HomeServices John M. Brabham Real Estate.

The independently owned brokerage is the next in a growing roster of affiliates that has transitioned to Berkshire Hathaway HomeServices since September 2013. The network now counts nearly 34,000 agents and 1,038 offices operating in 47 states.

“We proudly mark our 60th year in business by transitioning our brokerage to Berkshire Hathaway HomeServices,” said Broker/Owner John M. Brabham Jr., whose father founded the company. “The brand’s namesake is Berkshire Hathaway Inc., one of world’s most trusted and respected corporations. We believe the brand will be warmly embraced in greater Sumter.”

Broker/Owner Frank Edwards said the brand will help John M. Brabham Real Estate grow, recruit and retain skilled agents. “People will look for our Cabernet and White yard signs as symbols of expertise and quality,” he said. “Agents will want to represent Berkshire Hathaway HomeServices, as the brand offers true distinction in the marketplace.”

In fact, agent recruiting jumped significantly in the weeks since the brokerage announced it would join Berkshire Hathaway HomeServices, Brabham said. “Our transition has created a buzz in the marketplace,” Brabham explained. “We are excited about our future with the brand.”

John M. Brabham Real Estate stands among market leaders for residential and commercial real estate sales, and it runs the area’s largest property management operation and a sizeable relocation program. Edwards expects all business lines to grow under the Berkshire Hathaway HomeServices banner. “The Sumter-area real estate market is rolling and so are we,” he said. “We see this as an opportunity of a lifetime.”

As part of the transition, John M. Brabham Real Estate agents gain access to Berkshire Hathaway HomeServices Global Network Platform, a robust suite of real estate tools and resources, in addition to the network’s professional education, business consultation and the exclusive Luxury Collection program that adds marketing clout for high-end listings.

Gino Blefari, incoming CEO at HSF Affiliates, welcomed the brokerage. “John M. Brabham Real Estate is a market leader and exemplary corporate citizen that generously supports charitable benefactors and local causes,” he said. “We’re pleased that John, Frank and the team have joined our network.”

About Berkshire Hathaway HomeServices John M. Brabham Real Estate

John M. Brabham Real Estate, a full-service real estate brokerage, has served greater Sumter for 60 years. Visit www.wesellsumter.com for details.

About Berkshire Hathaway HomeServices

Berkshire Hathaway HomeServices, based in Irvine, CA, is a real estate brokerage network built for a new era in residential real estate. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity. Berkshire Hathaway HomeServices in early 2014 was named “Real Estate Agency Brand of the Year” by consumers in the 26th annual Harris Poll EquiTrend® study of the largest real estate networks. Visit www.berkshirehathawayhs.com.

Irvine, CA-based HSF Affiliates LLC operates Berkshire Hathaway HomeServices, Prudential Real Estate and Real Living Real Estate franchise networks. The company is a joint venture of which HomeServices of America, Inc., the nation’s second-largest, full-service residential brokerage firm, is a majority owner. HomeServices of America is an affiliate of world-renowned Berkshire Hathaway Inc.

Berkshire Hathaway HomeServices received the highest numerical Equity Score among real estate brands included in the 2014 Harris Poll EquiTrend® Study. Visit www.berkshirehathawayhs.com for details.

Prudential, the Prudential logo and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities, and are used under license with no other affiliation with Prudential.