New Delhi: Intel Microelectronics has launched "Go Faster" is for the tablet market to boost sales of Intel-based personal computers and tablets.
Go Faster is an integration of online and offline campaigns. It uses online advertisements to lead customers to www.gofaster.intel.com, where Intel-based tablets are available.
In addition, the company has also launched the "Gaming Friday with Intel" campaign – aimed at game enthusiasts and "Goodbye Roulette" which targets the consumer PC market.
These campaigns would use both digital and retail marketing channels to produce the company products.
