Mexico D.F., September2014 - SURA,a leading firm in the pension, savings, investment and insurance sectors hasjust announced its new investment option, "SURA90", the only one on the marketthat includes a free Financial Education plan.

SURA90 came into being as a result of SURA´s constantefforts to produce an innovative investment solution for all those clients whohave seen their savings erode in normal bank accounts. SURA90 offers a muchbetter return than current banking products.

The Financial Education Plan included in SURA90,consists of a series of 12 electronic articles, the contents of which have beenspecially designed for clients who wish to extend their financial knowledge andmake better decisions with regard to their investments.

Since SURA90 works in a similar fashion to a 90-daybank note, those who either do not invest or prefer to invest in short-terminstruments shall obtain much greater benefits with SURA90, our new investmentoption, including a rate that compares favorably with bank note rates.Clients shall also be given all the supportthey have come to expect from SURA, including careful monitoring on the part ofa dedicated investment consultant, so as to bring them closer to attainingtheir financial goals.

About GRUPO SURA

Grupo de InversionesSuramericana -GRUPO SURA- is a Latin American company listed on the ColombianStock Exchange and registered with the ADR- Level 1 program in the UnitedStates. It is also the only Latin American company from the DiversifiedFinancial Service Sector to be admitted to the Dow Jones Sustainability Index(DJSI), which tracks companies who have become global benchmarks thanks to thebest practices they have adopted from the economic, environmental and socialstandpoints. GRUPO SURA has two fields of investment: its core strategicinterests in the financial service, insurance, pension, savings and investmentsectors; and its portfolio interests in the processed food, cement and energysectors.

About SURA AssetManagement

SURA Asset Management isa Latin American Company operating in the Pension, Savings and Investmentsectors in Mexico, Peru, Chile, Colombia, Uruguay and El Salvador. Besidesbeing a subsidiary of Grupo SURA, the Company has six minority shareholders,namely, the International Finance Corporation (IFC), member of the World BankGroup, Grupo Bolívar, Bancolombia, the International Equity Firm, General Atlantic,JP Morgan and the Grupo Wiese. At June 30, 2014, SURA Asset Management held atotal of USD 123 billion in assets under management belonging to 17.1 millionclients.

About SURA in México

SURA México's portfolioof companies includes Afore SURA, Pensiones SURA, SURA Investment Managementand Seguros de vida SURA. At June 30, 2014, it recorded more than MXN 380thousand million in assets under management, slightly more than 3,000 employeesand more than 6.2 million clients.

For moreinformation please visit our website: www.suramexico.com/inversiones

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