This story is from September 6, 2014

Surily Goel unveils her latest collection

Designer Surily Goel to unveil her latest collection at Design One Exhibition in aid of the Sahachari foundation
Surily Goel unveils her latest collection
Designer Surily Goel to unveil her latest collection at Design One Exhibition in aid of the Sahachari foundation
Young designer Surily Goel will preview her newest collection at the Design One Exhibition, in aid of the Sahachari foundation, in the first week of this month at Worli, Mumbai. The collection comprises floral prints in Mal layered fabrics and motifs in embroidery with subtle geometrics of self-polka dots.
Intricate thread work with gold bugle beads and delicate badla embellishments combined with crochet, makes every creation a masterpiece.
“Since it is the beginning of the festive season I have focused more on the Indian fusion segment of my collection. The line caters to the contemporary women of today and has something unique for everyone”, says the designer. Surily has infused bright vibrant colours ranging from rosy pastels to deep blues and burgundy, in the comprehensive array of wide bottom palazzo pants, shararas, jackets and waistcoats.
Luxe fluid fabrics such as mals, cottons, nets and flowy georgettes echoes sensuality and feminity. The collection is a dichotomy of elegance and luxury, yet being edgy. The sultry line is a definite and positive shift from the empire cut anarkalis, to straighter and neater silhouettes.
One of the most established and recognizable names in the Indian fashion design fraternity today, Surily Goel, studied fashion designing in Fashion Institute of Design and Merchandising, Los Angeles. In November 2003, Surily started her own line of garments under the eponymous title ‘SURILY’. The designer launched her collection at India’s leading fashion store ‘Ensemble’, where she currently stocks.
Thereafter, she went on to showcase her merchandise at Kimaya, Aza, Fiza and Hues. As a special showcase, Surily also featured at ‘Villa Moda’ (Kuwait), and her Wills India Fashion Week collection was picked up by a Fashion Store in Milan.

This young designer maintains that whilst fashion is her first love, films come a close second. Surily steadfastly established herself as a name to be reckoned with for styling and designing garments for Indian movies.
Her long list film credits include big budget movies like Salaam Namaste, Jaaneman, Rituparno Ghosh’s, The Last Lear and Ishkq in Paris, Chance Pe Dance, Blue and Ta Ra Rum Pum. Apart from the big Screen, she has also styled many AD films and television shows. She has also been associated with the launch of various International Brands in India like Vacheron Constantin, Bvlgari and Paul and Shark. Surily has also styled Priyanka Chopra, Arjun Rampal, Genelia D’Souza, Rani Mukherji, Hrithik Roshan for various endorsements.
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About the Author
Debarati S Sen

When not churning out lifestyle features, Debarati gorges on stories that touch emotional chords. A determined dreamer and die-hard optimistic, she binges on movies, books, food and DIY videos. She loves painting, travelling, a good laugh and interesting people.

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