Toyota India sells 13,847 units in July

Toyota Kirloskar Motor (TKM) registered 4 percent rise in the domestic market sales at 11,921 units in July 2014, as compared to 11,515 units in the corresponding month last year. During the period, company retailed 13,847 units, up against 14,470 units in July 2013. Additionally, the company exported 1,926 units of Etios series last month.

Mr. N Raja, Director and Senior Vice - President, Sales and Marketing said “We would like to thank our customers for the continuing success of the newly launched Corolla Altis and Etios Cross. Both the Corolla Altis and the Etios Cross have been well accepted by the customers, especially for QDR – Quality, Durability and Reliability. We sold 882 units and 888 units of the Corolla Altis and Etios Cross, respectively. The Innova & Fortuner also continue to maintain its leadership position in their respective segments. We look forward to a further improvement in customer’s purchasing sentiments with the beginning of the festive season.”

We have earlier reported that the manufacturer is looking for a six to seven percent growth during the year 2014. In July, the company witnessed a growth of 12 percent, now followed by 4 percent in this month and if this growth streak continues, then this target seems quite achievable. In reference to this, N Raja, Director and senior Vice-President, TKM, said “The company, which registered a decline in sales in January-April this year, witnessed a marginal increase in May last and expects sales to grow by six to seven per cent this year.”

Last month, the manufacturer introduced a new limited edition variant of its Etios sedan in a bid to push sales sales. Christened as Etios Xclusive, the production of this edition was limited to just 900 units. Based on the G grade of the current lineup, the new edition is available in two existing colours- Classic Grey and Symphony Silver.