100 Filmfare Days: 67-QSQT

Written by Filmfare
Jun 30, 2014, 11:10 IST
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Qayamat Se Qayamat Tak

Year: 1988
Director: Mansoor Khan
Producer: Nasir Hussain
Cast: Aamir Khan, Juhi Chawla, Dalip Tahil, Alok Nath
Music: Anand Milind

Qayamat Se Qayamat Tak was like India's Grease meets Romeo And Juliet. QSQT sparked off the trend for using acronyms for film names. Its music was a rage and slightly unconventional in the age of disco. Film world found two superstars with QSQT as Aamir Khan and Juhi Chawla made dream debuts. Not just that, the film was also one of the first movies to employ out-of-the-box marketing techniques. Aamir himself donned poster boards of the movie and stood at traffic signals, while the poster asked the question, Who's Aamir Khan?... Ask the girl next door.? QSQT really captured the attention of an Indian generation moving into the MTV era. And it was the young, defiant romance that did the trick. Mansoor Khan, who won the Filmfare Best Director Award, had even shot two endings for the film, one happy and the other tragic. Of course, it was the tragic one that got his film cult status.

DID YOU KNOW?

1. The music for Akele hain to kya gham hai is copied from the instrumental number Return to the Alamo by the band The Shadows.
2.In the song Papa kehte hain, Raj approaches a girl and sings, aankhon mein jaadu, hothon mein pyaar. That girl is Reena Dutta, who was then Aamir Khan's wife.
3. QSQT triggered a fad of Hindi movies with long titles promoted by acronym substitutes: Dilwale Dulhania Le Jayenge as DDLJ and Hum Aapke Hain Koun..! as HAHK.

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