Ford has strengthened its partnership with New Zealand Cricket, signing on as Blackcaps team sponsor.
The Ford logo will feature prominently on the team’s playing shirts for all matches in New Zealand and abroad.
In addition, Ford’s increased sponsorship under the new agreement will also be acknowledged on the playing uniforms of the White Ferns, NZA and NZ Under-19 teams.
Ford has been the official vehicle supplier to NZC since 2009 and, since 2011, is also the naming rights sponsor of the Ford Trophy, the country’s premier domestic one-day competition.
Chris Masterson, marketing director of Ford NZ, says Ford enjoys being part of the cricket community in New Zealand.
“We recognise the widespread passion for the game in New Zealand and the dedication of people at all levels to keep the sport robust and thriving.”